Innovation & Technology

The L'Oreal V-Look Experience

4 minute read | January 1, 1999 Share Share

The L’Oreal V-Look Experience 

Makati City, Philippines – A French cosmetics and beauty company partnered with PurpleBug® for their “look” changing event that happened last September 4, 2015. L’Oreal, the world leader in cosmetics in more than 130 countries, currently launched its new life changing look called the V-Look Service. The V-Look service is a Korean inspired haircut and color service which caters to Asian women of all face shapes who wants to achieve a slimmer face without the costly effect of a surgery. 

Based on the unique and diverse beauty needs of every Filipina, L’Oréal Philippines has brought the V-Look service in the country. PurpleBug offered relevant, results-oriented, and cost-effective online public relations services to L’Oréal Philippines. With PurpleBug®’s network of top bloggers and online influencers, L’Oréal Philippines was able to invite three top bloggers to experience the V-Look treatment. Danny Barretto of Style Is Eternal, Kristine Roces of Real Asian Beauty and Peachy Adarne of The Peach Kitchen were invited to test and try L’Oreal V-Look service last September 4 (Friday). Unfortunately, Ms. Danny Barretto was not able to attend the event for she was feeling a little bit under the weather. But then, Ms. Kristine Roces and Ms. Peachy Adarne was able to experience the full V-Look experience. Hair stylist Rod Nuevas of L’Oreal Philippines offered several hair techniques that will help create the “face-slimming effect” of the V-Look service to our bloggers. 

Kristine Roces of Real Asian Beauty during her V-Look experience 

Peachy Adarne of The Peachy Kitchen during her V-Look experience These bloggers are beautiful just the way they are even before experiencing the V-Look service. But with Hair stylist Rod Nuevas V-Look hands, they look fabulous! Check out Kristine and Peachy’s before and after looks. 

Before and After Kristine Roces of Real Asian Beauty 

Before and After Peachy Adarne of The Peachy Kitchen’s 

In exchange of the treatment, the bloggers will create a blog post regarding their V-Look experience. With these, L’Oreal Philippines may reach a good number of positive V-Look experience stories and feedback. You may read their V-Look stories in the following links: 
Kristine Roces of Real Asian Beauty: 
Peachy Adarne of the Peachy Kitchen: 
L’Oreal Professionnel’s V-Look service is available at any David’s Salon or Tony and Jackey branch! For updates on the V-Look service, you may visit L’Oreal Philippines Facebook page:

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